UX that earns the click.
User research, information architecture, task flows, wireframes and interactive prototypes. The unglamorous work that decides whether the finished site converts or bounces.
UX Design //UX Design //UX Design //UX Design //UX Design //UX Design //
The Approach
“We start with the audience and the job. Stakeholder interviews, moderated user sessions, analytics reviews and heuristic audits all feed into an information architecture that reflects how visitors actually shop or evaluate, not how the org chart is drawn.”
From there we prototype in Figma, run unmoderated tests on real users and iterate the flows before a single UI decision is made. The handover pack includes annotated flows, edge cases, empty states and success metrics for each page.
- 01User Research
- 02Journey Mapping
- 03Information Architecture
- 04Wireframing
- 05Figma Prototyping
- 06Usability Testing
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