Logo
/ˈləʊ.ɡəʊ/nounAdded 24 Jun 2026 / StudioDG
A mark that identifies a brand. Not, despite widespread belief, the brand itself.
Example / /
“They asked for a brand. They meant a logo. We gave them both, in the right order.”
Common misconception: A logo is a brand.
See also
MarkIdentityMisconception
Related words
Contact / /