LinkedIn, done seriously.

B2B LinkedIn campaigns built around firmographic targeting, thought leader ads, matched audiences and offline conversion tracking to CRM.

LinkedIn Advertising //LinkedIn Advertising //LinkedIn Advertising //LinkedIn Advertising //LinkedIn Advertising //LinkedIn Advertising //

The Approach

“We run LinkedIn as an ABM channel: matched target account lists, layered firmographics, thought leader ads under real senior faces and messaging that speaks to the buying committee, not just the champion.”

Offline conversions are piped back from HubSpot or Salesforce so cost per opportunity, per pipeline pound and per closed-won is the number we optimise against, not MQL volume.

  • 01Matched Account Targeting
  • 02Thought Leader Ads
  • 03Lead Gen Forms
  • 04Conversation Ads
  • 05Offline Conversions
  • 06CRM Attribution

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