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Social Media - Construction & Trades

Construction social that wins contracts and staff.

We run social for construction firms and trades across LinkedIn, Instagram and TikTok, built around project progress and people.

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The Approach

Construction has the best raw content of any sector and uses almost none of it. Timelapse, teardown, finish reveal, all sitting on someone’s phone.

We turn site footage into a consistent publishing rhythm that wins client trust and, just as valuably, attracts trades who want to work for you.

  • 01Project Content
  • 02LinkedIn Strategy
  • 03Recruitment Reach
  • 04Site Video
  • 05Community Management
  • 06Reporting

Construction & Trades Social Media FAQs

(10) questions
  • Cost depends on how much filming and editing your projects need and how often you want to post. Studio Digital Group prices this after seeing your current site access and content availability, so the fee matches the actual workload rather than a flat package.

  • A consistent publishing rhythm usually builds visible engagement and enquiries within a couple of months. Studio Digital Group sets realistic milestones at the start, because trust and recruitment reach build gradually as more site footage and project content goes live.

  • Studio Digital Group's service covers project content from your sites, a LinkedIn strategy, recruitment focused reach, site video production, day to day community management and regular reporting. It turns raw footage that already exists on someone's phone into a consistent publishing schedule.

  • Yes. Construction social content showing real sites, teams and progress attracts tradespeople who want to work somewhere visible and organised, not just clients. Studio Digital Group builds recruitment reach into the strategy alongside client facing content, because both audiences watch the same feed.

  • General agencies often push generic templates that ignore how much usable content a construction site already generates. Studio Digital Group builds specifically around timelapse, teardown and finish reveal footage, because construction has some of the best raw material of any sector, mostly unused.

  • It works for both, since even a small trades business generates strong before and after content daily. Studio Digital Group scales the filming and posting schedule to match your team size and project volume rather than requiring a large in-house crew.

  • Yes. Studio Digital Group focuses primarily on the project, the site, the finish and the process rather than presenter style videos, so camera shy teams still produce strong content. On-site footage of the work does most of the talking.

  • Not necessarily. Client trust built through project content and community management regularly converts into direct enquiries through comments and DMs. Studio Digital Group manages that community response actively, because a lot of real interest arrives as messages rather than form submissions.

  • This service suits construction firms and trades businesses that want to build client trust and attract new staff using the project work they already generate. Studio Digital Group works with teams ready to hand over regular site footage for a consistent schedule.

  • Get in touch through the contact form or email hello@studiodigitalgroup.co.uk with a sense of your current channels, site access and crew availability. Studio Digital Group will set out a proposed content plan, posting rhythm and reporting structure before any work begins.

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